Market Analysis and Entry Strategies

SCLO has 19 years of experience of helping businesses grow and understanding what markets are out there and what markets are suitable for your business.

Who are the key stakeholders that you need to engage?

Who do you need to talk to and who do you need to understand?

Who are the non-paying customers that will influence whether you will win or lose?

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SCLO has 19 years of experience of helping businesses grow and understanding what markets are out there and what markets are suitable for your business. Who are the key stakeholders that you need to engage? Who do you need to talk to and who do you need to understand. Who are the key stakeholders and non-paying customers that will influence whether you will win or lose?

 

Why SCLO?

 

Support to enable you to track current market developments

 

We can support you to understand what opportunities are out there and be in a position to respond to current and new market developments. We will help you understand your market more and give you ideas towards where your business can grow.

 

Development of tender/no tender decision tools and processes

 

One of the key elements of bidding is knowing what to bid for and what not to bid for. We will help you in the development of a tender-bidding tool and making sure your process are right so that when you win work, it is work that you genuinely want to win.

 

Development of tender-driven growth strategies, aligned to stakeholder engagement plans to support market entry and development

 

You are bidding for a reason, not just for the sake of bidding. We will help you develop a tender-driven growth strategy and understand what tenders are available, when are they coming out, what are they going to be doing. We help you understand the systems and processes around them and then draw up an engagement plan that enables you to get close to the buyer or the key stakeholder in that buying decision to make sure what you are writing is what they want to buy – not what you think they want to buy.

 

Development of tender search services for niche opportunities

 

We will support you in developing your tender search services and help you look for niche opportunities. There are a number of tools available that we will help you to get the best out of. Whether that is using procurement vocabulary or using key word searches, we can support you.

 

Support in responding to consultations in order to influence the shape of the market

 

If you are looking at influencing the market and you would like to respond to Governmental or employer consultations, we can help you do that and help you influence the shape of the market in which you operate. We will get your key points across.